(Reuters) – Elon Musk’s social media platform X, formerly known as Twitter, rolled out two new subscription plans on Friday, including a Premium+ tier for users willing to pay for an ad-free experience.
The Premium+ plan, priced at about $16 per month, includes all the tools and features offered by the platform, minus the ads, the company said in a post on the platform.
It will, however, be available for users accessing the platform through a web browser for now, it added.
The basic tier is priced at $3 per month but is not ad-free.
X is also planning to bundle video and audio calling for some users, in a push to turn the platform into an everything app.
Musk has been exploring several options to extensively monetize the social media platform, which he acquired for $44 billion in October 2022.
(This story has been refiled to fix a typo in paragraph 1)
(Reporting by Zaheer Kachwala in Bengaluru; Editing by Anil D’Silva)