HOLLAND, MI (WHTC) – A new website designed to assist in attracting workers to West Michigan has been launched.
The Michigan Smart Coast website serves to connect early-stage professionals to career and lifestyle oportunities. The site is loaded with information from cost of living, community descriptions, products made in the region to content and design targeting young professionals to the area. It will also aim to attract and retain college interns and affinity groups with high professional concentrations in the area, such as designers and engineers, through social media and events.
The Michigan Smart Coast brand is managed by Lakeshore Advantage. President Jennifer Owens says, “This website telsl our story that West Michigan is the place to start and further your career while experiencing life fulfillment and connectedness through personal and professional opportunities.”
The website will also feature links to temporary housing, volunteer opportunities, events and more.
