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Ford expecting online sales rush for holiday weekend

A Ford logo is pictured at a press event to unveil the new 2011 Ford Explorer outside the Ford Motor World Headquarters in Dearborn, Michiga
A Ford logo is pictured at a press event to unveil the new 2011 Ford Explorer outside the Ford Motor World Headquarters in Dearborn, Michiga

DEARBORN (WKZO) -- Ford Motor Company is preparing for an expected online rush this coming holiday weekend.

A statement from the company says they're anticipating that the F-150 will drive increased Internet activity.  Last year, online sales leads increased 17-percent on Black Friday, including a 22-percent increase for F-150.

Ford vehicle sales from online leads now account for nearly one quarter of all retail sales.

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