ANN ARBOR (WKZO) -- The man who created the 1950s Ford automobile that remains synonymous with failure has died. Roy Brown passed away February 24th in Ann Arbor, Michigan at the age of 96. Brown reportedly suffered from pneumonia and Parkinson's disease.
Brown was the engineer who developed the Edsel, which was named after Henry Ford's only child. The large automobile with the odd front grille and boomerang-shaped tail lights made its debut in 1957 and failed to catch on with the American public, despite a huge promotion campaign.
Only 63,300 Edsels were sold the first year. Sales would diminish the next two years before Ford stopped making the model in 1960.
Brown stayed with the Dearborn, Michigan automaker despite the failure of the Edsel. He would go on to create the Econoline van and would eventually become executive designer for Lincoln-Mercury.